BOYS & GIRLS CLUB OF GREATER NASHUA - Kurt Norris, director of the Boys & Girls Club of Greater Nashua, primary objective when advertising with Valpak is to raise their profile and awareness in the community. Kurt uses other forms of advertising such as the Internet, magazines and PSA’s for fund-raising but agrees that Valpak out pulls all other methods he has used in the past. Kurt states “In our first mailer in the first week, we already received a sign-up for our kids club program which will potentially generate $5,200, which better than pays for our campaign. Kurt also takes advantage of our Digital Package and Dot Com stating that ”We wanted to reach a different demographic than we were accustomed to reaching. Mr. Norris goes on to state that he would recommend Valpak and Valpak Dot Com to any business who is seeking success when marketing their company.
Kurt Norris, Director
Lisa Richards, Sr. Marketing Consultant - lisa_richards@valpak.com
Submitted on July 27, 2010